A senior strategy consultant leads.The AI Consultant does the research.

Phase	Strategy consultant	AI Consultant
Frame the key questions	Strategy consultant leads this phase	AI Consultant is not involved in this phase
Gather the data	Strategy consultant supports this phase	AI Consultant leads this phase
Interview experts and customers	Strategy consultant leads this phase	AI Consultant supports this phase
Run the relevant analysis	Strategy consultant supports this phase	AI Consultant leads this phase
Build the storyline	Strategy consultant leads this phase	AI Consultant leads this phase
Review and sign off the report	Strategy consultant leads this phase	AI Consultant is not involved in this phase

Hover a phase to see who does what, and read it in one line.

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